Saffron & Co
A spice brand that looked like every other jar on the shelf, rebuilt as a premium pantry name.
- Sector
- Consumer & D2C
- Services
- Identity · Packaging
- Year
- 2026
The challenge
Twelve SKUs, three different label styles and no recognisable colour. Retail buyers could not tell the range apart.
02Our approach
One mark, a warm saffron palette and a label system where colour codes the heat level. Every jar reads as a family from two metres away.
03The outcome
A full identity, a 12-SKU label system with print-ready dielines, and photoreal pack renders for the online store.
Next project Veda Wellness